I was sitting on the sofa thinking what to do next and I had a tape measure near by. I played with it a bit and thought what a clever mechanism it is. Why has it remained the sole domain of measurement? I decided to try and think of a new use. Firstly I sprayed the whole thing white.
Then I decided that it could be a portable diary and that I could document through notes and sketches each day of this 30 day project.
I recalled what I did in the previous days so far and drew them in order. I will continue through the forthcoming days.
Dominic Wilcox 
Your ideas, sir, are mindblowing. Is it too wrong to admire you?
how poetic. imagine a whole library filled with this tape measures – each for one month of your life. what fun your archivists will have… …once, when you continue to do stuff which comes with this whimsical kind of admiration. I’m looking very much forward!
What a great idea. You could fill them up with all sorts of information.
Bravo. And again bravo.
This is such a great idea that it came to someone’s mind too: http://www.suck.uk.com/product.php?rangeID=107
Didnt that also happened with the telephone and hovercraft?
(Guess when society is ready for it i it wil happen )
different things.
love it! love it! u r sooooo creative! your mind works in an incredible manner!
Thanks
So ehm… do you make long days?
What did you paint it with? I would expect most paints to crack when you retracted the tape.
think it was acrylic spray, flexible.
We used to make those in High School. We would write letters on long strips of paper.. usually cut out and taped end to end to achieve an even longer letter.. then given out as a roll to the friend it’s addressed to. ahh the memories.
Brilliant man. Me like!!
So innovative! What a fantastic project.
Thanks Emma!
A beautiful and brilliant idea. A manufacturing company in Ottawa (canada) made a similar tape for their yearly April Fools’ Day joke (http://www.leevalley.com/en/wood/page.aspx?p=65357&cat=).
good fun, though they’re still using it for measurment…
Brilliant!
how did you stop the spraypaint from cracking and flaking off when you retracted and extended the tape?
The spray was a type that doesn’t crack, most diy spray is like that
Jaja, really cool!!
I love this idea! Im trying to think of a neat way for my tape measure to be a memory measurement diary for my granddaughter.